Endorsed global theatrical release on Leadership Resource DVD distributed to 300,000+ churches throughout the United States.  Activated an extensive Faith and Family Outreach marketing and publicity campaign for the African American marketplace for Walden Media and Disney.              
                                       

 

 

Executed the highly-acclaimed grass roots marketing campaign, including screenings, promotional materials, events, publicity, group sales, pre-sales, and an extensive Internet campaign for the African American marketplace for Mel Gibson's ICON Productions. Created World Christian Times special advertising edition for distribution throughout churches and faith based events in target markets.

Organized and recruited plenary speakers and presenters for international leadership event.  Executed relational marketing and development campaign to the leadership of the African American, faith and hip-hop
markets.

Advised senior leadership and executed grassroots marketing and awareness campaign.  Created World Christian Times special advertising edition for distribution throughout churches and faith based events in target markets throughout the South Eastern United States.         

Integrated Home Depot’s leadership and brand into value based leadership events that were simulcast throughout the USA, Africa & Europe.

Advised company’s senior leadership on product positioning, development and marketplace viability and opportunity in the African American, faith and hip-hop markets.

Activated synergistic media planning and buying campaign for organization’s annual conferences in New Orleans, LA and Atlanta, GA.  Managed corporate sponsorships.  Advised organization on corporate and community partnership. 

Activated corporate clients into festival and conference.  Created special edition of the World Christian Times for distribution to conference attendees.  Utilized as grassroots connection between corporate clients and faith based constituents. 

Negotiated the first faith based multi-year broadcasting deal for Dr. Frederick K.C. Price on Spike TV (a Viacom network
leveraging more than 89 million
subscribers).