Black Buying Power

In 2005, African Americans constituted the nation's largest minority market, and their economic clout energized the U.S. consumer market as never before.  The Selig Center projects that the nation's Black buying power will rise from $318 billion in 1990 to $590 billion in 2000, to $761 billion in 2005, to $1 trillion in 2010, up by 222 percent in 21 years.  This overall percentage gain outstrips the 164 percent increase in white buying power (all races combined).  Nationally, African American consumers will account for almost nine cents out of every dollar that is spent.  Read more....

In fact, the African American markets already are larger than the entire economies (GDP measured in US dollars) of all but nine countries in the world.  Moreover, by 2010, it is very likely that the buying power of Blacks in America will exceed the GDP of Canada - which is the ninth largest economy in the world.  Read more...

Download a full report of 2005 and forecasted multi-cultural buying power published by the Simon S. Selig, Jr. Center for Economic Growth, The University of Georgia, as a service to the business and academic communities.  Download Now.  

TAP INTO THE TRILLION DOLLAR UNIVERSE NOW!